Axel Benassis

Archytas Conseil

Archytas Conseil is a French consultancy and recruitment company dedicated to the financial sector and online banking.

2018

Their brand identity is inspired by the smallest elements that make up their digital ecosystem: ones and zeroes.
These two digits combine to make the “a” symbol in their logo. I also applied the motif as a watermark over images.

Artistic direction and design: Axel Benassis
Typography: Gotham Rounded

The file

A focus
on branding